Global sports brand Puma has signed Bollywood actress Sara Ali Khan as its new brand ambassador for the Indian market. The two-year deal will see Sara Ali Khan endorse Puma women in the country. Puma will be launching its global women’s campaign – Do You featuring the actress later this year.
Talking about their new brand ambassador, Puma Feels Sara truly embodies what Puma stands for – She is brave, fierce, confident and fun, with a strong influence among the youth. Puma’s women’s category has been in big , and with Sara now part of the Puma family, they are confident that they will elevate it to greater heights in the years to come.
Puma is betting big on the Indian market for growth and will be making big investments in the country to maintain its leadership position in the Indian sportswear market.