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Himalaya Men, the men’s care brand of Himalaya Herbals, one of India’s leading herbal health and personal care company, revealed itself to be the brand behind the mystery of the “Pimple?” campaign, featuring the star-studded line of cricketers from the Royal Challengers Bangalore IPL team – Virat Kohli, Shane Watson, Stuart Binny and Sarfaraz Khan!
The campaign started with a week-long teaser and concluded with the big reveal. The 20 -second teaser that went on air last week aimed at creating curiosity around the word ‘Pimple?’ written on RCB caps. It showed Sarfaraz in the RCB locker room looking puzzled and peeved with the word ‘Pimple?’ written on the cap, given to them as part of their new jersey.
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